Berlin Packaging Sets New Company Record at 2013 NACD Packaging Awards

Berlin Packaging, a leading full-service supplier of plastic, glass, and metal containers and closures, today announced it was one of the most honored packaging companies at the 2013 NACD Packaging Awards ceremony, held April 19 in Austin, Texas.

The NACD Packaging Awards is a national competition recognizing the most innovative packaging released during the previous year. Three winners are selected (gold, silver and bronze) in each of nine categories. Setting a new Berlin Packaging record, the company received three Gold, three Silver and three Bronze awards in six of nine categories, including:

Rich & Rare Reserve (Gold, Beverage), produced by Sazerac, features a custom package that enhances the fastest-growing U.S.-bottled Canadian whisky product. The bottle features an upscale scalloped neck and wheat embossing, befitting its upper-shelf status. Its striking gold overcap and embossed bottle with hot stamped detail and registration were once unachievable on glass containers. The label is also double-sided for a richer look.

Amplifi (Gold, General Industrial) is a custom HDPE package designed for Briggs & Stratton’s hose powering system. The innovative package is able to snap onto a spray gun, dispense concentrated cleaning solution, and detach after use for recapping. As a result, users benefit form a cleaning solution that doesn’t have to be measured, premixed or poured into a separate reservoir, simplifying the process of pressure-washing garden furniture, patios and other outside amenities.

Wet & Forget Shower (Gold, Household Chemical & Automotive) uses another custom-designed package, which allows users to apply Wet & Forget’s once-a-week no-scrub shower spray more efficiently. It delivers more product than other cleaners, reaches high spots without difficult lifting, and even sprays upside down. Berlin’s Studio One Eleven design division created a two-handed bottle so consumers can hold the bottle with one hand and spray with the other. A synthetic label is laminated to withstand the wet shower environment.

Ultra Eliminex (Silver, Drug & Pharmaceutical) achieved its goal of instilling a premium, differentiated look on store shelves. A product of BNG Enterprises, the metalized HDPE plastic was a breakthrough in that it created the dramatic look of aluminum while still meeting multiple production requirements.

Honey Badger BBQ Sauce (Silver, Food) is inspired by the famous “Randall’s Honey Badger” YouTube video seen over 59 million times. Because the company’s original design could not have been blow-molded or run down the customer’s filling line, Berlin’s design team modified certain aspects of the character without compromising their prominence. The finished package bursts with details that celebrate the “in your face” character of Honey Badger.

Bionik Plant Growth Regulator (Silver, General Industrial), a bold design for a breakthrough product by Valent BioSciences, features a custom-colored HD Ribbed Round bottle that diminishes paneling caused by the product’s gas-producing properties. The closure’s 45mm size and deep skirt allow it to act as a dispensing cup, while its induction seal includes a knife-like protrusion to facilitate puncturing of the foil inner seal.

Cutex Nail Polish Remover (Bronze, Cosmetic & Personal Care) is a revival of the venerable Cutex nail care product line. Cutex Brands wished to differentiate and elevate its product from the competition without confusing loyal customers. Berlin retained the basic Cutex bottle silhouette while increasing the package height in order to stand out on the shelf. Other strategic changes included a modernized Cutex logo, a reverse-tapered closure, and a lighter pastel color palette that spans and differentiates the line’s five formula varieties.

Metaboliq Boost (Bronze, Drug & Pharmaceutical) is a redesign of a package that was underperforming aesthetically in a highly competitive category. The weight management product from Qivana LLC was given a polished tin container with an embossed “Q” on the lid to reinforce the company and product logos, along with color-coded top label bands for different SKUs in the line.

Rejuvenate (Bronze, Household Chemical & Automotive), a custom package designed for For Life Products, scales from 16 to 32 oz to provide a uniform look across all 21 SKUs in the Rejuvenate family. The package features an off-center neck for an even pour as well as interchangeable Ratchet and Standard neck finishes to handle disparate closure needs.

“2013 is off to a great start for Berlin, and having our creative work honored by this prestigious packaging competition certainly adds to our momentum,” said Andrew T. Berlin, chairman and CEO of Berlin Packaging. “More important than this recognition, however, is that these nine winners point to the excellence our company achieves in creating designs that succeed in the marketplace. Our goal every day is to bring forth solutions that appeal to consumers while elevating the reputation of our clients.”

About Berlin Packaging
Berlin Packaging is North America’s premier Hybrid Packaging Supplier of plastic, glass, and metal containers and closures. With over 33,000 available SKUs, over 120 packaging consultants, and more than 90 sales and warehouse locations across North America, the company has the right products, expertise, and geographic proximity to help customers increase their net income through packaging products and services. Berlin Packaging supplies billions of containers and closures annually as well as warehousing and logistics services for customers of all sizes in all industries. It is the only company in its sector to be ISO 9001 certified, to have Customs-Trade Partnership Against Terrorism (C-TPAT) certification, and to achieve 99% on-time delivery of its shipments every month for more than eight years. Related services and specialty product divisions include Studio One Eleven custom packaging and graphic design, Berlin Global sourcing solutions, E3 profit-oriented consulting, Berlin Financial financing for equipment and capital improvements, Dangerous Goods transport, Freund Container & Supply convenience, and Qorpak laboratory supplies.

Editor’s Note: This post was shared by a member of the Package Design community. Do you have news to share with our readers or a package design project that you are especially proud of? Click here to learn how you can become a contributing member of the Package Design online community.

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Package’s Custom ‘Squeeze & Measure’ Closure Cleans up for Libman

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Box tape






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Posted by Rick Lingle, Technical Editor — Packaging Digest, 5/30/2013 10:13:00 AM





 

3M recycle tapeScotch recycled corrugate tape 3072 is uniquely formulated for sealing boxes including more demanding packaging applications. It has a consistent pressure sensitive, high performance, hot melt synthetic rubber adhesive system and meets FDA requirements for indirect food contact. It has a strong backing that provides a secure and durable closure and provides high quality, consistent performance with easy unwind.

Designed specifically for use with recycled corrugated boxes (which are more difficult to seal because of shorter, flatter fibers), 3M’s family of Scotch Recycled Corrugated Tapes are stickier than conventional box sealing tapes. As a result, the versatile, super-sticky tape will stick to most packaging material in use today.

www.3M.com/IndustrialScotchBrand

 







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P&W Designs Tesco Finest Roast & Ground Coffee Bags

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Awards program announced for modified atmosphere packaging technology






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Posted by Rick Lingle, Technical Editor — Packaging Digest, 5/29/2013 4:59:58 PM





MAP AwardsDansensor, a worldwide supplier of high-quality gas instrumentation and quality control equipment for modified atmosphere packaging (MAP) technology, will give special recognition this year to food producers, packaging machinery manufacturers, universities or anyone else who develops innovative ideas in applying MAP technology.

 

In December the company will select Fresh Thinking Awards recipients for the best new ideas in two categories:

  • The Fresh Thinking Innovation Award will go to a recipient who uses MAP technology in a new and imaginative way, one that improves package durability, increases consumer safety, or delivers fresher produce – or to a recipient who introduces a completely new type of MAP innovation.
  • The Fresh Thinking Green Award will go to a recipient who uses MAP technology in in the most innovative and efficient way to minimise waste in materials, packaging and gas consumption – especially in support of the EU’s Stop Food Waste initiative.

 

“We’ve based the Dansensor brand on the concept of fresh thinking, which is our ability to help food producers use MAP technology in innovative ways to ensure product quality, cut raw material costs and reduce packaging and food waste,” says Karsten Kejlhof, sales and marketing director for Dansensor. “We know from experience that our customers are a tremendous source of new ideas in these areas, and the Fresh Thinking Awards are our way of giving them the recognition they deserve.”

 

Those with an innovative and/or green idea within MAP technology are urged to email the company at award@dansensor.com

 

Source: Dansensor

 

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Ultra cleaning power packed in a smaller, easy-to-use bottle






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Posted by Rick Lingle, Technical Editor — Packaging Digest, 5/29/2013 4:19:57 PM





 

Arm&Hammer UltraNew from the makers of ARM & HAMMER, Ultra Power 4X Concentrated Laundry Detergent is an ultra-concentrated formula that’s packed with powerful stain-fighters and two scoops of baking soda to deliver cleaner, fresher clothes than the leading value brand. Packaged in a convenient, smaller and less bulky bottle that is easy to measure and store, Ultra Power is super-concentrated to give consumers powerful cleaning in every drop.

 

“From my work as a trainer, I know that strength can come in even the smallest sizes,” says Tracy Anderson, celebrity fitness expert. “I need a laundry detergent that shares the same principles to help me power through even the toughest stains. Arm & Hammer Ultra Power 4X Concentrated keeps my family’s clothes fresh and cleans with the muscle I expect.”

 

The ultra-concentrated liquid and smaller packaging of Ultra Power 4X Concentrated makes it an environmentally responsible laundry choice. Compared to Arm & Hammer 2X detergents, the ultra-concentrated liquid requires less water to produce and since the 4X bottles are smaller than 2X bottles, consumers get more wash loads with less plastic.

 

“At Church & Dwight, the consumer is our top priority and we are always exploring new ways to meet their laundry needs,” says Kevin Kuchinski, VP, Church & Dwight Fabric Care. “The introduction of Ultra Power 4X Concentrated allows us to expand our laundry portfolio and continue to give consumers what they are looking for – a detergent that delivers tough cleaning power, is convenient, and delivers strong value.”

 

Arm & Hammer  4X detergents come in two varieties, Ultra Power 4X Concentrated Refreshing Falls, and Sensitive Skin 4X Concentrated Perfume & Dye Free, which is dermatologist-tested to be gentle on sensitive skin.

 

Each variety comes in two sizes, 45oz (60 loads) from $4.97 and 90oz (120 loads) from $7.83, both available at retailers nationwide.

Source: Church & Dwight

 

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SussexIM Builds Momentum for Innovative Products

Mr. Lid Outdoors, the SussexIM division behind Mr. Lid Shotshell, has announced the sponsorship of Jeff Fuller’s Sporting Dog Adventures, the nationally televised magazine format show entering its third season – and the debut of a dedicated “web-store.”

The promotion will highlight the product benefits of Mr. Lid Shotshell to millions of outdoor and hunting enthusiasts around the country, with demonstrations of in-field use, detailed product segments and reviews.  And, the creation of www.mrlidoutdoors.com – along with a brand-themed Mr. Lid Outdoors Facebook page — will create a sales link to consumers, and feature new product developments, promote future co-branded and retail partnerships, and update followers on events and expos where Mr. Lid products will be featured. 

“Our focus this year has been to continuously build upon our momentum and develop an awareness of our Mr. Lid brand in the outdoor market,” said Keith Everson, SussexIM’s CEO and founder.  “Partnering with Jeff Fuller and Sporting Dog Adventures is the ideal national communications medium.”

Made in Wisconsin by SussexIM, these latest variations on Mr. Lid, patented, secure, water-tight, easy stacking storage containers, are tailored for safe and organized storage and transportation of shotgun ammunition and outdoor gear.   Mr. Lid Shotshell is guaranteed for life as are all Mr. Lid storage containers, which come in a variety of sizes, shapes and colors and are microwaveable and dishwasher safe.    

“We have made a considerable investment in the ongoing development of this product line,” added SussexIM vice president of sales, Ed Fabiszak.  “Our goal is to solve problems to satisfy consumer needs and Mr. Lid Shotshell is a prime example of that.  If you have ever had the bottom of a wet cardboard factory box give out in the duck blind or in the field, it’s clear how this product got its start.”

ABOUT SUSSEX IM
SussexIM, founded in 1977, has a global customer base that includes many of the most respected, innovative, and demanding power brands. 

SussexIM’s suite of plastics-related services includes design, engineering, lean-manufacturing, and post-molding value-added operations (including shipping) – D2DC (Design to Distribution Center) – as well as warehousing. 

Editor’s Note: This post was shared by a member of the Package Design community. Do you have news to share with our readers or a package design project that you are especially proud of? Click here to learn how you can become a contributing member of the Package Design online community.

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