A convenient truth: When it comes to food waste, the value of packaging hits home

What’s convenience and packaging got to do with food waste? More than you think, a point that hits home with consumers.

 

Sometimes, the best way to solve a problem is by avoiding it.

Take food waste, for example. Consumers consistently deny that food waste is a big issue to them (see the recent Ohio State study on consumer attitudes towards food waste.)

So, if we want to reduce food waste at home, we should be working to find a strategy that solves a direct consumer problem, and in so doing, tangentially reduces food waste.

Research I just finished for the Plastics Division of the American Chemistry Council (ACC) provides just such an opportunity:

Let’s start by understanding that much, if not most, food waste in the developed world starts at home. No matter how many modified atmosphere packaging (MAP), intelligent packaging, and shrink control programs get implemented at retail, it’s the last few feet that truly count: the distance from the back of the shelf in the consumer’s pantry or fridge to the pan, pot, oven, grill, or microwave.

And what drives consumers to use up that food before it goes bad? Is it economics? Concern for the environment? Social stigma? Nope, nope, and nope.

It’s convenience.

That’s what respondents told me after journaling their food purchase and consumption habits and being interviewed in their homes. They want to serve healthy, nutritious and affordable meals to their families. But they don’t have a lot of time to do so.

They appreciate the fact that packaging can make their lives easier and they reach for those packages that can help. Among their favorites are resealable bags, clear containers, and packages designed to provide portion control.

Need to be convinced? Take a look at what one young woman in the video clip has to say if you haven’t already.

So, from a food waste reduction perspective, packaging has a very positive role to play, as it helps reduce the amount that is thrown away. Thus, we need more packaging that makes it easier for consumers to store, find, serve, and apportion the foods they purchase. Of course, we should continue making this packaging even lighter and more resource efficient.

You know all of this. Now, how can you convince others?

Why not start by reminding them that the first of the three Rs is to Reduce, and that it’s better to not create waste than to have to figure out how to Reuse or Recycle it. Then, tell them to think about good packaging as the best tool in the source reduction arsenal as it prevents, and thus reduces, food waste.

Now that’s a convenient truth.

 

Robert (Bob) Lilienfeld has been involved with sustainable packaging for more than 20 years. He is currently editor of The ULS (Use Less Stuff) Report, a marketing and communications consultant to AMERIPEN and other organizations, and is a professional photographer.

Source Article from http://www.packagingdigest.com/food-packaging/convenient-truth-about-foodwaste-pkg-value-1701

Remote monitoring and IIoT are becoming industry standards for packaging machinery

Expect a significant rise in use of packaging equipment with remote monitoring and connectivity with the Industrial Internet of Things (IIoT) in the next couple of years as it becomes a “must have” to ensure companies remain effective in an increasingly competitive global market.

 

In a world of constant connectivity via smartphones, social media and the internet, manufacturers are taking advantage of the latest technology that links us all together. Remote monitoring and the Industrial Internet of Things (IIoT) is helping to streamline efficiency. However, the latest technology in data collection along production lines is continuing to transform the way manufacturers produce products by using smarter equipment.

Equipment that offers connectivity, control and automation improves flexibility. It also provides manufacturers with data and, more importantly, the analytics associated with the data to make better decisions. It helps them pinpoint where they could be saving time and money and be more efficient. Manufacturers across all industries are taking advantage of these benefits to enhance product quality, remain competitive in the market and improve customer satisfaction.

 

Why manufacturers are moving to IIoT

The amount of data that remote monitoring systems are capable of reporting has led to a transformation of manufacturing industries and packaging lines. Manufacturers are getting creative in the way they are using this technology to boost production.

According to the MPI Internet of Things Study, which surveyed 350 manufacturers, the top five objectives that are driving the desire to incorporate this technology are to:

1. Improve product quality;

2. Increase the speed of operations;

3. Decrease manufacturing costs;

4. Improve maintenance/uptime; and

5. Improve information for business analytics.

Furthermore, 58% of manufacturers participating in the survey say that boosting product quality is the main objective in implementing smart devices along their production lines.

 

Remote monitoring moves from luxury to necessity

Gone are the days when remote monitoring technology and IIoT equipment were a luxury in the manufacturing industry. MPI reports “63% of manufacturers have either implemented or are planning to integrate IIoT technologies into their products.” To stay efficient and competitive, manufacturers are implementing the latest technology across a spectrum of industries, including food and beverage, cosmetics, medical device and pharmaceutical.

The MPI Group also predicts that in two years 76% of manufacturers will increase their use of smart devices and other embedded intelligent systems using electronics, software, sensors and network connectivity to enable manufacturing equipment to collect and exchange data via IIoT. Additionally, in the next five years, IIoT technologies are expected to impact 71% of manufacturers.

Today, manufacturers incorporate these types of devices in only 25% of their production equipment and processes—so we can expect to see a leap in IIoT technology usage within the next two years.

Packaging professionals and industry experts are now seeing this type of technology as a “must have” in ensuring that their companies are remaining effective amidst an increasingly competitive global market.

 

Bringing the industry together

Not only does remote monitoring allow for manufacturers to stay connected to their equipment, but it also provides the opportunity for suppliers and end users to share information with each other faster and more efficiently. Manufacturers are able to identify discrepancies along packaging lines in real time using the data supplied by remote monitoring devices. In fact, MPI reports that 76% of manufacturers anticipate that remote monitoring technology will account for improving customer satisfaction.

Manufacturers from all industries can also learn more about remote monitoring, IIoT technology and other packaging and processing solutions at Pack Expo East 2017 (Feb. 27–Mar. 1, Philadelphia). Owned and produced by PMMI, The Association for Packaging and Processing Technologies, the show brings together 400 leading technology suppliers exhibiting a range of manufacturing technologies and attracts about 7,000 attendees. The show will also offer free, on-floor education at the Innovation Stage where attendees can drop in for trends-focused presentations from industry professionals from a variety of industries.

For example—on Tues., Feb. 28, from 10:30 to 11:00 a.m. at the Innovation Stage (Booth 759)—the free presentation “One Cable Automation: Industrial Ethernet and Power Combine for More Compact Packaging Machines” will explain how packaging machine builders and machine users can create significant new process optimizations with One Cable Automation and EtherCAT P technology. Andy Garrido, I/O market specialist at Beckhoff Automation, is the presenter.

To learn more about remote monitoring solutions offered at Pack Expo East 2017 and to register for events, visit www.packexpoeast.com.

 

Maria Ferrante, senior director, Marketing & Communications, PMMI, The Assn. for Packaging and Processing, is an award-winning media editor covering the processing and packaging industry for more than 20 years. At PMMI, Ferrante has spearheaded the association’s education and workforce development programs, collaborated on the development of industry standards and produced several conference programs, including the Innovation Stage program at PMMI’s Pack Expo portfolio of trade shows. Prior to joining PMMI, she was the managing editor of Food Engineering and Food Engineering Intl.

 

Source Article from http://www.packagingdigest.com/automation/remote-monitoring-and-iiot-are-becoming-industry-standards-for-packaging-machinery-2017-01-24

3 steps for designing the ideal medical device packaging system

Medical device packaging design is an integral part of delivering your device to market safely and securely, with the sterile barrier intact. Yet this critical process is often given little attention in the overall product development process. Most single-use sterile medical devices can be opened with a high degree of confidence that the product has maintained sterility throughout the product lifecycle, yet getting to this point can prove troublesome. Here are three steps to consider when designing your ideal medical device packaging system.

1. Start packaging design early in the product development process.

Thoroughly defining the requirements of a packaging system early in the product development process sets the stage for long-term success. Prequalifying those requirements prior to full package system validation will save time and money in the long-run. Preliminary evaluation of product-package compatibility allows for early detection of design or manufacturing problems and affords time for revisions prior to full validation. Identifying possible packaging system failures and addressing them proactively during early design phases greatly increases the chance of successful validation and patient safety. When this step is skipped or left to the final hour, short-cuts often utilized to save time and money can increase the risk of noncompliance with regulations. Instead, during this process different sterile barrier systems can be evaluated and manufacturing methods evaluated to best meet the needs and characteristics of a particular device.

Test failures are not an uncommon occurrence and must be taken into account during the development process. Failure to plan is planning to fail. By starting this process early in product development, these contingencies can be addressed early, and unwelcomed delays and added costs can be avoided.

NEXT: Size

Source Article from http://www.packagingdigest.com/medical-packaging/pmp-3-steps-for-designing-the-ideal-medical-device-packaging-system-170123

Why you should care about human factors

There’s no question that interest in human factors is increasing. But are pharmaceutical and medical device designers actually putting such principles to use? PMP News asked Pharmapack Europe speaker Craig Scott, director of Greensand, a few questions about human factors as they apply to drug-delivery devices and packaging. On February 2, Scott and Martin Schlaeppi, also director for Greensand, will present “Why Better Human Understanding Is the Only Future.”

Scott tells us that Greensand works across the medical device spectrum from early innovation and concept assessment with users through to pre- and post-launch and has a particular expertise in understanding the functional and emotional needs of medical device users.   

PMP News: Why should pharmaceutical and medical device manufacturers consider human factors?

Scott: Firstly, because it’s a regulatory requirement for some classes of medical device. However, it’s such a great opportunity to engage with users—be they physicians, nurses, or patients. The primary focus of human factors research is risk reduction by ensuring users can interact with medical devices safely and effectively. This, clearly, is no bad thing, but why wouldn’t you take the opportunity, whilst you have these users available to you, to talk to them more holistically? You will undoubtedly learn about how they interact with a device functionally but people engage with their lives, their health conditions, and other people emotionally. By understanding and acting on this knowledge, offering both functional and emotional benefits, you put yourself in a position to better connect with users and achieve greater desirability and, therefore, competitive advantage.

PMP News: Are companies increasing their use of human factors studies? Is there still a need for educating companies on the need to do so?

Scott: Yes, they are, as the regulatory need is understood and met. You can see more companies setting up to meet the increased need. There is still a lot of education about human factors that is needed, but Greensand also thinks that there is a need for educating the medical device industry about best practices from other industries. There’s fantastic learnings to be had from, say, the consumer industry, who have long been masters at understanding their customers. There’s absolutely no reason why the medical device industry can’t adopt and benefit from the powerful techniques and approaches that are commonplace elsewhere. There seems to be a lot of talk about being ‘patient-centric’ but we don’t think people necessarily know how to go about this.

PMP News: Could human factors studies help companies design products that minimize human errors?

Scott: Undoubtedly. That’s the prime reason for doing them. We’ve personally seen patients and nurses pick up autoinjectors the wrong way and attempt an injection. We’ve also seen patients and nurses misunderstand how to use a device because they’ve not read the instructions for use (IFU) or the IFU is not clear enough about the steps to follow. It should be appreciated that human factors studies do aim to minimize human errors, but they can’t remove the risk of error entirely as user error is out of your control, and it is amazing how creatively wrong users can be—in ways you could not dream of. But, that is the curse of knowledge—you can’t unknow what you know. What is so obvious to you could be completely lost on a user interacting with a device for the first time. That’s why engaging with device users at every stage of device development is critical—from the very earliest stages of ideation through early- and late-stage prototyping to the final summative test of a production-ready device.

PMP News: Are there any common errors that could be addressed?

Scott: It depends on the device. Given that medical devices cover such a vast spectrum with each one addressing very different needs, the type of error that is common tends to be common only to that type of device. Holding an autoinjector the wrong way being a classic—for autoinjectors. What should be common is, where possible, to get users to simulate or use the device in as realistic a way as possible. That may mean, for example, re-creating the environment a device is used in. A classic error for a monitoring device being used in an ER setting is that the alarm is too quiet to be heard. You can hear it perfectly in the peace of a test lab but not in a noisy emergency situation. There is a component within the human factors process that addresses known use-related problems via a number of databases and also via heuristic analysis whereby a device’s user interface is evaluated against user interface design principles, rules or “heuristic” guidelines.

PMP News: What types of products should be developed with human factors in mind?

Scott: Primarily any product that could pose a risk to a user from incorrect use; this inevitably covers many types of devices but not all. The principles of human factors and usability engineering are still valid even in less risk-prone devices, because anything that people interact with that is easier to use, well designed, comfortable to use, and so on will tend to be preferred over less-well-designed offerings. The risk of not engaging with users is that you develop something nobody cares about.

PMP News: Should products used by both professionals and patients be subjected to human factors studies?

Scott: Yes, absolutely. The critical consideration is the “user.” This may be wider than it seems at first. It may be obvious that a physician, nurse, or patient might be a user, but what about technicians, pharmacists, physiotherapists, occupational health, social workers, caregivers, teachers, and so on? Part of the initial definition process for human factors research is to consider and evaluate all potential users of a medical device.

PMP News: How will human factors change drug-delivery devices?  Packaging design? The future of healthcare?

Scott: For those who assess devices as we think it should be done (understanding the user holistically) then drug-delivery devices should evolve to become better and more desirable, offering relevant solutions to user’s needs. What is often overlooked is that drug-delivery devices exist in a competitive set. Some being better than others. The best is the one that will be selected or recommended most often, being more desirable to the user. A good example is a GPS-enabled inhaler (similar to the ‘find my iPhone’ function). Not only is it a practical system for assessing areas where the device is used frequently—perhaps highlighting areas of high allergenicity (a clinical benefit) —but it could also help the user locate a lost inhaler (a functional benefit). Also, importantly, this system can address the well-known heightened anxiety asthmatics feel when they cannot locate their medication (providing an emotional benefit). Needless to say, cost is a perennial factor, but mass production always quickly reduces cost, and a highly-valued function will be traded-off against price in many instances.

The same goes for packaging design—changes that address users’ needs can offer real functional benefits that will deliver competitive advantage for the manufacturer. Beyond purely functional benefit, packaging also has a role in developing the “brand,” and it is that which users engage with at an emotional level and results in “desirability” —not a tangible asset but an asset nonetheless.

For the future of healthcare, bringing users into the mix to evaluate how they interact with devices can only be a good thing. It remains, however, a huge missed opportunity if all you’re doing is satisfying legislation and not taking the chance to learn as much about users whilst you’re there. We foresee a day where human factors is the final sign-off of a developmental journey that has had user input and feedback from beginning to end.

PMP News: What will pharmaceutical and medical learn during your presentation at Pharmapack?

Scott: That better human understanding is the only way forward. That human factors, ironically, lacks humanity. That an industry founded on data and rational thought only can lead you to think too much and feel too little. That we can learn from others and apply that learning to compete harder, to raise our game and to benefit users everywhere. That, for drug delivery, your device could be the point of competitive advantage—not the medication. That he who understand his users the best, and actions that understanding, wins. 

PMP News: What do you hope they do differently after attending your presentation?

Scott: That they understand, from the real examples we’ll share, how appreciating users’ holistic needs, both functional and emotional, could give them an advantage in the competitive market place. That this knowledge, combined with raised awareness and interest, is enough to be willing to try methods and techniques that may be new to them but are very common in other industry sectors.

For more details, visit www.greensandconsulting.com or contact Scott at info@greensandconsulting.com and + 44 (0)1483-461809.

Source Article from http://www.packagingdigest.com/patient-safety/pmp-why-you-should-care-about-human-factors-170123

First fully recyclable shampoo bottle made with beach plastic points to new plastics economy

P&G partners with TerraCycle and Europe’s waste management leader to ensure a reliable source of post-consumer recycled plastic—collected from beaches around the world—for bottles of Head & Shoulders shampoo.

 

A recent report released by the World Economic Forum and the Ellen MacArthur Foundation in the U.K. found that most plastic packaging is used only once; 95% of the value of plastic packaging material, worth $80 to $120 billion annually, is lost to the economy after a short first use. And of the more than 300 million tons of new, virgin plastic produced globally per year, it is estimated that up to 129 million tons (43%) of the plastic used is disposed of in landfills, incurring an avoidable degree of structural loss.

Smart companies see it as good business to harness those resources and roll out sustainability initiatives by making a commitment to putting out products made from non-virgin raw material, creating circular systems that can be nurtured and expanded for growth.

For example, Procter & Gamble just announced at the World Economic Forum in Davos that it has teamed up with us at TerraCycle and Suez, the largest waste management company in Europe, to source, develop and put out the first fully recyclable shampoo bottle made from up to 25% beach plastic for the world’s #1 shampoo brand, Head & Shoulders. The first 150,000 bottles will be available in France this summer, making it the world’s largest production run of recyclable shampoo bottles made with beach plastic.

Working directly with hundreds of NGOs and other beach cleanup organizations, TerraCycle sources the shipments of rigid plastics collected through beach cleanup efforts, capturing these materials for recycling for the first time, at no cost to participants. After logistics (collection and shipment) and processing (separation and material pelletization) of these mixed plastics, they can be used as recycled raw material.

This project focuses on the goal of incorporating more post-consumer recycled content (as P&G has for more than 25 years, last year using 34,000 metric tons) across other P&G brands; P&G Hair Care is projected to see half a billion bottles per year include 25% PCR by the end of 2018.

P&G, using the program created by TerraCycle and Suez as a sourcing method, not only creates a market for recycled plastics, but a sustainable supply chain designed to feed back into itself. In the design of a “New Plastics Economy,” which challenges institutions to move away from the existing linear, take-make-dispose economy, theoretically, these plastics can then be recycled again to be used over and over.

The volume of the world’s plastic packaging that gets recycled is in direct correlation to the scale of the recycled plastics market. Since producing new, virgin plastic is currently less costly than purchasing recycled materials on back-end channels, putting forth the resources to divert plastics from landfills and create a market for them is not always top of mind.

But as innovations in plastic packaging technologies continue to advance, it is beneficial that material flow solutions for a more effective plastics system develop at a comparable pace. Building momentum towards a more circular economy is up to manufacturers and brands creating and expanding the market for recycled plastics by purchasing recycled materials to make their products, selling them to consumers and making the product easily recyclable.

 

Author Tom Szaky, founder and CEO of TerraCycle, has won more than 50 awards for entrepreneurship, writes blogs for Treehugger and The New York Times, published a book called “Make Garbage Great” in July 2015 and is the star of the television show “Human Resources” on Pivot TV, now in its third season.

 

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Learn what it takes to innovate in the sustainable packaging space at WestPack 2017 (Feb. 7-9; Anaheim, CA). Register today!

 

Source Article from http://www.packagingdigest.com/sustainable-packaging/first-fully-recyclable-shampoo-bottle-made-with-beach-plastic-points-to-new-plastics-economy-2017-01-23

Automatic splicer cuts downtime and packaging film waste with better register sensor

A new register sensor on the SP1 automatic film splicer helps minimize packaging material waste by matching registration marks on film webs to eliminate the need to re-register the film after a splice.

From Butler Automatic, the SP1 automatic film splicer allows packaging lines to keep running by providing automatic, in-registration butt splices between rolls of packaging film, whether that be for a flexible package or for film labels, including shrink-sleeve labels.

This means no time is wasted for re-registering the rollstock after a splice because the film is already in register. The new register sensor also is better than the previous sensor at distinguishing between similar colors to more accurately find the register mark. This is helpful for when package graphics are printed close to or against the register mark.

And with new control software, users simply enter an offset value on the touchscreen control panel to easily position the splice and it is done automatically. Previously, operators had to physically move the sensor in the in-web direction when adjusting between products of different length or pitch.

New Butler SP1 systems offer this new register sensor as an option. But it can also be retrofit on any older SP1 splicer with a factory-installed Bi-Directional Registered Splice Option and a touchscreen user interface. Check with the Butler service and parts department to see if your older system is compatible for retrofit.

Source Article from http://www.packagingdigest.com/automation/automatic-splicer-cuts-downtime-and-packaging-film-waste-with-better-register-sensor-2017-01-20

A sticky but helpful situation for fragile medical devices

One stop on our Packaging Innovation Tour at MD&M Minneapolis 2016 was Gel-Pak, a company offering a biocompatible gel that can be coated onto the bottom of boxes, trays, slides, and films to secure medical components in place during transport, processing, and storage. 

The “gel” is a proprietary highly crosslinked elastomer that has strong cohesive strength, so it does not generate particles unless damaged by the user (with sharp tweezers, etc.), reports Jennifer Dossee Nunes, Director of Marketing. “When devices are placed on the gel, they are held securely in place until they are removed using tweezers or automated pick and place equipment,” she says.

When asked about weight limits and applicable materials of the products that can be held, Nunes says that “there is no simple answer. Our Gel works with most materials, and the weight limit is a function of the type of Gel-Pak carrier used, the Gel retention level, and the how it is used.  Once we understand the customer’s application, we provide the best samples for them to evaluate.”

And when asked whether the gel could be placed in a thermoformed tray to hold a medical device, Nunes says it is possible. “The easiest way is to laminate a sheet of WF-A film into the carrier,” she says. 

She also believes that the gel could be sterilized as part of a package that undergoes terminal sterilization, but she advises that samples should be tested and validated.

Gel-Pak makes two grades of gel material; a standard grade and a highly purified version (Process B) recommended for highly sensitive devices. The Vacuum Release (VR) product line is built using Process B Gel, and Process B is also available as a special option for the Gel-Box, Gel-Tray, Gel-Slide, and Gel-Film products.

Gel-Pak’s products have been used to hold items such as medical coils, platinum marker bands, medical staples, medical electronics, etc., she says. 

Above: Gel-Pak holding medical staples

For more details, visit http://www.gelpak.com/–gel-technology.

Gel-Pak’s parent company Delphon will be exhibiting at Booth #1528 at the upcoming MD&M West in Anaheim February 7-9.

Click here for a list of the Innovation Tours at the show.

Source Article from http://www.packagingdigest.com/medical-packaging/pmp-a-sticky-but-helpful-situation-fragile-medical-devices-170120

3 ways to reach your next level of packaging success

Packaging helps build brands. That’s why it’s so important to get it right, as Matt Dingee well knows from his many experiences—and successes—at Campbell Soup. Now his consultancy business leverages packaging development and engineering skills for clients’ fast-moving consumer goods.

Based in Lansing, MI (home of Michigan State University’s School of Packaging), the new OnPoint 2020 LLC was co-founded by Dingee, who serves as president and chief operating officer (COO), and CEO Dennis Calamusa. Calamusa and his Sarasota, FL-based company Alliedflex Technologies are well known authorities in flexible packaging and packaging machinery. And Dingee, an MSU School of Packaging alumni, is no stranger to packaging achievements. He earned a 2013 DuPont Award for Packaging Innovation for initiating and commercializing a new-to-market reclose feature while working at Campbell Soup Co. as a packaging engineer. Dingee has also recently authored multiple articles that identify how to leverage the mindsets of the Millennial, Gen X, Boomer and Silent generations in packaging departments.

Matt Dingee, co-founder, president/COO, OnPoint 2020

 

Dingee takes a few moments to talk with Packaging Digest about the new company and how its services can help you.

 

Your consultancy helps brands “develop iconic packaging, craft ecommerce strategies and create innovative manufacturing solutions.” Why focus on these three areas?

Dingee: These three areas represent the highest opportunity areas to make a difference in our client’s business. After asking about some of their greatest challenges, it became clear that by leveraging packaging in these three areas, we can help them reach the next level of success.

 

Why should brands develop “iconic” packaging?

Dingee: First, I define iconic packaging as packaging that readily embodies the brand identity—be it design, material, size or use.

For starters, let’s assume a brand has a valuable purpose and identity, then the packaging will be a primary communication tool to represent that identity and purpose. The faster it does that job, the more iconic it is—think Coke bottle, where brand identity was evaluated for recognition in a smashed glass bottle.

If a brand owner doesn’t strive to embed the character of its brand in iconic packaging, then it risks being commoditized and overlooked, or it risks missing opportunities (the Fear of Missing Out or FOMO dilemma).

 

What are the challenges in developing iconic packaging and how do you overcome them?

Dingee: A big challenge is commitment to extend your brand through to packaging. If packaging is just a wrapper or Cost of Goods (COG), then it cages up the creative force to innovate. Why would Altoids have a metal hinged container and a paper tucked around mints? Because the Wm. Wrigley Jr. Co. wants to have Altoids carry a certain position—it’s not an extra cost, but an investment to establish the brand ethos throughout the packaging experience.

 

Few packaging consultants promote services centered around ecommerce packaging strategies, despite the growth in this channel. What advice do you plan to give clients regarding ecommerce packaging? Can you share a couple ideas?

Dingee: I promote and advise a training program for ecommerce packaging—like a boxer training for a championship bout. Due to its explosive growth, ecommerce has great expectations that showing up in the ring will get results—and the reality is that like any champion boxer, the title is earned through dogged hours in the gym and a dedicated fitness program. In the same way, a brand’s packaging must be trained and fit to size, shape, experience and configuration to win online. Each brand, like a boxer, will customize a training program to maximize abilities and shore up gaps. The big one is to determine the best dimensional weight class that your brand should be at!

 

Your third area of focus is to create innovative manufacturing solutions. Can you give us an example of an innovative manufacturing solution? What benefit(s) will your clients enjoy by implementing your ideas?

Dingee: In today’s consumer goods industry, the explosion of co-manufacturing cannot be overstated. From multi-national consumer packaged goods companies (CPGs) to start ups, all are using this network to move to market faster. This inherently invites complexity of supply, packaging and capability to innovate. And this is where OnPoint 2020—with a generationally diverse and deep pool of experts—offers a powerful combination of manufacturing partners, equipment solutions and packaging material innovation to deliver the brand vision to market.

For example, a brand has selected a new format that appeals to their consumers—we help create a recommended partner that has or could have the equipment to supply this concept to market. Or perhaps develop a packaging material that can be produced within an existing manufacturing partner’s capability.

 

Why the company name OnPoint 2020? What does it mean?

Dingee: OnPoint2020 represents a mash up of two central ways we want to work for our clients:

1. OnPoint: meaning relevance, timeliness and insight for a given moment or context.

2. 2020: forward-looking vision and foresight.

Putting them together, we offer high-value insights that propel brands into future growth.

 

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Learn what it takes to innovate in the packaging space at WestPack 2017 (Feb. 7-9; Anaheim, CA). Register today!

 

Source Article from http://www.packagingdigest.com/optimization/3-ways-to-reach-your-next-level-of-packaging-success-2017-01-19