Dairy industry life-cycle analysis results (video)





Posted by Kari Embree, Senior Digital Content Editor — Packaging Digest, 7/18/2013 12:11:20 PM


Gail Barnes



Gail Barnes, partner, Personify, speaks with Lisa McTigue Pierce, executive editor of Packaging Digest, at the 2013 Global Food & Beverage Packaging Summit about some surprising results from a dairy industry life-cycle analysis study, which Barnes covered in her presentation on Day 1 at the conference.


Click here to watch the video on Packaging Digest’s YouTube site.









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Award Winners Exemplify Dairy Industry’s Long-standing Commitment to Stewardship and Sustainability

The Innovation Center for U.S. Dairy is announcing the winners of the second annual U.S. Dairy Sustainability Awards on April 23 at a special ceremony in Washington, D.C. The program recognizes dairy farms and businesses of all sizes for practices that advance the industry’s commitment to healthy products, healthy communities and a healthy planet.

“The strength of the award winners’ stories illustrates why consumers can be confident about choosing their favorite dairy foods and beverages,” said Barbara O’Brien, president of the Innovation Center for U.S. Dairy, which was founded by dairy producers. “These and thousands of other actions being taken every day — both large and small — contribute to the industry’s overall commitment to a healthy future for the next generation.”

The winners were selected based on results that delivered triple-bottom-line results to advance economic, environmental and social sustainability. An independent panel of judges — which included experts from academic institutions, government, dairy science organizations, nongovernmental organizations and media as well as environmental and dairy industry leaders — also assessed the potential for adoption by others as well as demonstrated learning, innovation and improvement.

“This year’s winners include dairy farms and businesses from across the country who took steps to reduce their environmental impact, improve their profitability and increase their contribution to a sustainable 21st century food system,” said Molly Jahn, professor of genetics and agronomy at University of Wisconsin-Madison and a member of the awards’ judges panel.

The 2013 U.S. Dairy Sustainability Awards Winners include:

Outstanding Dairy Farm Sustainability
Petersen Dairy Farm, Appleton, Wis.: When the city of Appleton, Wis., decided to build a high school less than half of a mile from Petersen Dairy Farm, the Petersen family began exploring composting as a way to manage the dairy’s manure and associated odors. Now compost is sold at the dairy by the 5-gallon pail or truckload, primarily to home gardeners. Visitors witness firsthand how their old newspapers are recycled as bedding for the cows, or mixed with manure, composted and ultimately returned to their gardens for use as mulch and to their yards for plant food. By turning their urban location into an asset, the Petersens prove that cows can be good neighbors.

Prairieland Dairy, Firth, Neb.: A creative partnership among four families put this dairy on the path to long-term prosperity and allows employees at Firth, Neb.-based Prairieland Dairy to focus on their specific talents. Sustainable design is reflected in every aspect of the facilities, which were built to be efficient and low-impact while maximizing cow comfort. Automatic cooling, waste management and pest control systems are just part of the solution. Prairieland Dairy also taps into the natural power of wind, gravity, and the geothermal properties of well water to reduce the use of energy, water and equipment, for savings estimated at more than $200,000.

Skyridge Farms, Sunnyside, Wash.: Dan DeGroot, owner of Skyridge Farms, a dairy in Sunnyside, Wash., cultivated an organization that optimizes performance and preserves the environment. Since 2003, DeGroot has improved lighting, added occupancy sensors and installed a programmable logic control system. The management team can automatically control lighting, fans, and soaker and flush systems. By doing so, they maintain optimum performance, reduce costs and keep the herd comfortable. This upgrade alone yields a 20% energy savings annually across the five freestall barns. With composting, Skyridge Farms harvests manure nutrients, provides quality bedding for the herd and eliminates 600 truckloads annually previously used to transport manure.

Honorable mention McCarty Family Farms, Rexford, Kan.: The McCarty Family, owners of McCarty Family Farms, have revitalized their rural northwestern Kansas community by providing more than 100 direct jobs, creating a need for additional housing and in turn increasing school enrollment. McCarty Family Farms’ unique “cow to cup” partnership with Dannon and the addition of an on-site processing plant has improved economic stability while aggressively reducing their environmental impact. The plant has yielded significant progress toward the dairy’s water reduction goal. Approximately 59,400 gallons of raw milk from the three dairies is processed through an evaporator every day to remove excess water before being separated into cream and skim milk. Every drop of the water removed during the evaporation process — 39,000 gallons per day — is reused throughout the dairies.

Outstanding Dairy Processing & Manufacturing Sustainability
Unilever, Henderson, Nev., plant: Since 2010, Unilever plants worldwide have been implementing the company’s Sustainable Living Plan — an initiative that is working to improve consumer health and well-being, to reduce environmental impact and to enhance livelihoods. Employees at the Henderson, Nev.-based ice cream plant worked side by side with environmental experts to analyze energy efficiency and water usage. The team identified an opportunity to reconfigure, automate and optimize systems to reduce electricity use by 13%, natural gas use by 16% and water consumption by more than 1.1 million gallons per year. The Unilever ice cream plants in the Americas division regularly meet and share best practices to help reach Unilever’s ambitious environmental goals.

Outstanding Achievement in Energy Efficiency
Ballard Family Dairy & Cheese, Gooding, Idaho: Energy efficiency is sometimes overlooked, but at Ballard Family Dairy & Cheese in Gooding, Idaho, the Ballards see it as a way to reduce their overhead costs and eliminate propane use. An energy audit and a team of energy management experts helped identify four primary areas of savings, which included using solar thermal power for the hot water system, installing LED lighting, replacing vacuum pumps and adjusting the milk cooling process. The Ballards achieved their goals, saving $23,000 annually and reducing the dairy’s carbon footprint by 121,500 pounds per year, while decreasing its water footprint by 365,000 gallons annually.

Outstanding Achievement in Renewable Energy
Green Valley Dairy, Krakow, Wis.: At Green Valley Dairy in Krakow, Wis., the management team’s “waste not” philosophy has them constantly evaluating opportunities to reclaim energy, recycle water and repurpose manure nutrients. In 2005, Green Valley Dairy set out to build on this belief. The management team determined that anaerobic digesters would help manage manure nutrients and reduce odors while decreasing the dairy’s carbon footprint. Although it was one of the first digesters in Wisconsin, the benefits of this plan quickly gained public support. Today, three anaerobic digesters have the capacity to produce 1,200 kWh of “green” electricity — most of which is used on the dairy or sold to the local utility.

Honorable mention Fulper Family Farmstead, Lambertville, N.J.: Fulper Family Farmstead in Lambertville, N.J., has focused on environmentally friendly activities, including soil conservation, crop rotation and farmland preservation, since the dairy’s origin in 1909. As operating costs continue to rise, the Fulpers found that a solar energy system would increase energy efficiency, sustainability and revenue, while decreasing the farm’s carbon footprint and utility costs. Installed in 2011, the free-standing, ground-mounted system creates 500 kWh daily — enough to cover all of the operation’s electricity needs and power approximately 100 homes. Today, the farmstead sells $30,000 in renewable energy credits annually.

Collaborative Partnerships Instrumental in Advancing Industry’s Sustainability
“This awards program is a great example of how systemwide collaborative efforts can help dairy contribute to a bright future,” said Paul Rovey, an Arizona dairy producer, member of the judges panel and chair of Dairy Management Inc. “We are proud to share these examples of dairy’s ongoing commitment to stewardship and sustainability, which is made even more powerful because of collaborative relationships with partners.”
Adding their support to the U.S. Dairy Sustainability Commitment and the Sustainability Awards program are this year’s gold- and silver-level sponsors. Gold sponsors include the Center for Advanced Energy Studies/Idaho National Laboratory, DeLaval, DVO Anaerobic Digesters, Elanco, the U.S. Environmental Protection Agency, Milk Processor Education Program (MilkPEP), World Wildlife Fund and Zoetis (formerly known as Pfizer Animal Health). Silver-level sponsors include Dolphin WaterCare, quasar energy group, Syngenta and the U.S. Dairy Export Council.

The awards program is part of the U.S. Dairy Sustainability Commitment, an industrywide effort to measure and improve the economic, environmental and social sustainability of the dairy industry. Since its launch in 2008, the Sustainability Commitment has gained the support and participation of more than 700 professionals across the industry as well as others from academic, government and nongovernmental organizations.
To learn more about the U.S. Dairy Sustainability Awards, the winners and the best practices in place at their operations, visit USDairy.com/Sustainability/Awards.

Innovation Center for U.S. Dairy is a forum for the dairy industry to work together pre-competitively to address barriers and opportunities to foster innovation and increase sales. The Innovation Center aligns the collective resources of the industry against common priorities to offer consumers nutritious dairy products and ingredients, and promote the health of people, communities, the planet and the industry. The Board of Directors for the Innovation Center includes dairy industry leaders representing key producer organizations, dairy cooperatives, processors, manufacturers and brands. The Innovation Center is staffed by Dairy Management Inc.

Editor’s Note: This post was shared by a member of the Package Design community. Do you have news to share with our readers or a package design project that you are especially proud of? Click here to learn how you can become a contributing member of the Package Design online community.

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Dairy Industry’s Science-based and Transparent Approach to Sustainability Gains Momentum

The Innovation Center for U.S. Dairy today announced new science-based resources available for dairy producers, processors, industry partners and stakeholders. The resources help the industry act on the unprecedented scientific research commissioned as part of the U.S. Dairy Sustainability Commitment — a collective effort of the dairy value chain to measure and improve the sustainability of U.S. dairy from farm to table. The Innovation Center, established under the leadership of dairy producers, launched the Sustainability Commitment in 2008.

As part of this commitment, the dairy industry initiated a series of scientific life cycle assessments (LCA) of fluid milk, cheese and whey. With this body of work, the U.S. dairy industry is striving to create the most transparent and documented dairy LCA database available. Due in part to its rigorous science-based approach, it was chosen to be the pilot industry participating in the National Agricultural Library of the U.S. Department of Agriculture (USDA) to provide an open-access, prototype LCA database and tools.

“We are very glad to have the dairy industry’s leadership,” said Dr. Simon Liu, director of the National Agricultural Library at the USDA. “The goal is to continue to expand the data in the National Agricultural Library so that we can advance the science and meet the growing demand for quantitative data that helps to identify opportunities for innovation and improvement.”

The dairy industry is already using the findings to improve sustainability and provide consumers with credible information about where their food comes from and how it is made. “These science-based resources are powerful examples of our industry’s vision to sustainably deliver nutrient-rich dairy foods and beverages to the table, starting with the dairy farmer and continuing through the dairy supply chain,” said Barbara O’Brien, president of the Innovation Center for U.S. Dairy.

The three new resources available include:

1. U.S. Dairy’s Environmental Footprint, a quick reference guide that taps into the public’s interest in learning about the foods they eat and the environmental impact of their choices. The book features:

  • Easy-to-read information and graphics explaining LCAs and the journey of a gallon of milk from the beginning of the life cycle when crops are grown to feed cows and milk is produced, through processing, packaging, distribution and finally to the purchase, consumption and packaging disposal of a gallon of milk by the consumer
  • Background on the dairy nutrient cycle, dairy’s contribution to health and nutrition and its role in the global food system
  • LCA key findings on U.S. dairy’s carbon and water footprint as well as best management practices on farms, in dairy processing plants, and for transportation of dairy foods and beverages

2. A scientific publication, a special issue of the International Dairy Journal, which features 10 peer-reviewed articles highlighting findings from the fluid milk LCAs (April 2013 issue).

3. Farm Smart, an online tool currently in development, which combines key learning from the research with engineering and best management practices to help dairy producers calculate their environmental footprints.

The goal of Farm Smart, available at USDairy.com/FarmSmart, is to integrate scientific analysis with farm-specific data to provide powerful, yet easy-to-use decision-making tools for dairy producers. It is currently focused on voluntary self-assessment in four environmental areas: energy consumption, greenhouse gas emissions, water quality and water use. Future versions of the tool will help producers identify and assess management practices in order to be as cost-efficient and productive as possible.

“Farm Smart will deliver a whole new level of decision support to help dairy producers forecast the outcomes of different management practices they are considering for their dairy facility or field,” said Doug Young, general partner of Spruce Haven Farm and Research Center in Union Springs, N.Y. “For example, if a producer is considering moving to conservation tillage or precision fertilizer practices, the tool will help a producer estimate the reduction in input costs and greenhouse gas emissions.”

Currently being tested by producers, Farm Smart was developed by academics and the Innovation Center and began with an initial investment by dairy producers in 2009. Since then, Farm Smart has attracted major support from other funding partners.

“Dairy producers have a long-standing commitment to both nutrition and environmental science through National Dairy Council and the Dairy Research Institute, an affiliate of the Innovation Center,” O’Brien said. “Their initial investment in environmental science has been more than doubled through direct and indirect grants from USDA and other funding sources, reflecting growing recognition of the importance of the solid, science-based approach the industry is taking.”

In 2008, the dairy industry committed to a Sustainability Roadmap with the goal to reduce greenhouse gas emissions of fluid milk by 25% and build business value by at least $238 million by 2020. The Innovation Center launched a portfolio of innovation projects to achieve this goal, including Farm Smart. To learn more about the U.S. Dairy Sustainability Commitment, the reduction goal or the projects and tools currently available, visit USDairy.com/Sustainability.

Innovation Center for U.S. Dairy is a forum for the dairy industry to work together pre-competitively to address barriers and opportunities to foster innovation and increase sales. The Innovation Center aligns the collective resources of the industry against common priorities to offer consumers nutritious dairy products and ingredients, and promote the health of people, communities, the planet and the industry. The Board of Directors for the Innovation Center includes dairy industry leaders representing key producer organizations, dairy cooperatives, processors, manufacturers and brands. The Innovation Center is staffed by Dairy Management Inc.

Editor’s Note: This post was shared by a member of the Package Design community. Do you have news to share with our readers or a package design project that you are especially proud of? Click here to learn how you can become a contributing member of the Package Design online community.

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Quality Sterile Plastic Bag “filling Equipment” Should Have The Features

Quality Sterile Plastic Bag “filling Equipment” Should Have The Features

Currently on the market common milk Package Installed are: Tetra Pak, roof bag, sterile plastic bags, in which sterile plastic bags of milk to a more affordable price hit with customers. Recently, this reporter interviewed some of the sterile plastic bag in the dairy industry understands that these enterprises in the selection and use of sterile plastic bags Filling machine There are problems. To solve these problems, this newspaper in particular Make This second album, hope can help users to solve these problems.

  A sterile plastic bag filling machine of the basic performance requirements

Aseptic filling machine plastic bags after the role is to Sterilization Food ( Dairy products Etc.) in a sterile environment, packaging, sealed in aseptic containers, in order to not increase Antisepsis Agent, under conditions without refrigeration to get longer shelf life. (Figure)

Specifically, sterile plastic bags filling machine must meet the following requirements:

1. Use of packaging containers and sealing methods must be suitable for aseptic filling and sealing containers synthesized during storage and distribution of micro-organisms must be able to stop by. At the same time, packaging, product containers should have prevented the physical characteristics of chemical changes.

2. Containers and product contact surfaces must be sterilized before filling, the effect of sterilization and sterilization prior to the pollution of the surface of the container.

3. In the filling process, the product may not be from any parts of the equipment or the environment external circumstances such as pollution.

4. Sealing must be carried out in the sterile area, to prevent microbial contamination.

Second, high-quality plastic bags aseptic filling machine performance requirements

Light sterile plastic bag filling machine at home and abroad the situation, a high-quality sterile plastic bags filling machine should have the following requirements:

1. Products to A-or B-class commercial aseptic requirements

By “liquid food Packaging Equipment Acceptance “(draft) test methods are:

(1) total number of colonies determined by the provisions of GB 4789.2.

(2) Determination of coliform bacteria according to the provisions of GB 4789.3.

(3) Salmonella testing in accordance with the provisions of GB 4789.4.

(4) Shigella test conducted in accordance with the provisions of GB 4789.5.

(5) of Staphylococcus provisions by GB 4789.10.

(6) hemolytic Streptococcus Test according to the provisions of GB 4789.11.

(7) of molds and yeasts according to the provisions of GB 4789.15.

(8) sterile A-, B-and heat sterilized Filling equipment The packaging of liquid food micro-proliferation test.

A. All samples will be 36 ± 1 7 days under the condition of insulation;

B. Visual detection of up package (bags, bottles), disclose the unit sample, the number of records;

C. Open the remaining samples were all measured pH values and sensory examination, and the detection of most samples with pH values of 0.2 or above normal difference and sensory examination of doubtful (turbidity, precipitation, color change, smell or taste changes) of the samples, smear staining. With Gram staining, microscopy, observed at least five horizons, to determine whether the phenomenon of microbial proliferation. Will record the number of samples of microbial growth;

D. The b and c the number of records microbial growth is derived by adding the total number of indicators of failed samples.

(9) free residual chlorine test according to GB5750 the provisions in 37.1.

(10) H2O2 of residues in Appendix A in accordance with the provisions of GB14891.9.

2. Equipment has good adaptability (1) wide range of filling capacity

Better equipment at home and abroad filling capacity of 120 ~ 550ml / bags.

(2) the applicability of the package material

Better equipped to adapt to a wide range of packaging materials, packaging materials that enable users to have more choice.

3. Automatic Control System Devices to automate the delivery of packaging materials, forming, sealing action, with a wide range of filling, and to achieve high packaging speed.

Better equipment, production capacity at home and abroad from 6000 to 7000 bags / hour.

4. Automatic CIP device independent Before and after for the production of alkali solution, acid solution, sterile water, cleaning and high-temperature steam sterilization.

5. System fault alarm and protection

Order to ensure the filling machine to produce qualified products, the system should have a proper alarm system to ensure that the system failure alarm signal in time and make the corresponding linkage protection, such as: stop filling, parking and so on.

6. Lower energy consumption Electricity, compressed air, steam, water, energy consumption should be smaller to reduce the user cost.

7. The low rate of leaky bags

Equipment to reach ten thousandth of the rate of about leaky bags of good performance. If the leaking bags of less than one thousandth, then the equipment should be regarded as unqualified.

I am Frbiz Site writer, reports some information about shaping eyebrows , australian gold tanning products.

Article from articlesbase.com

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Plastic Milk Crates Withstand Wear and Tear

Plastic Milk Crates Withstand Wear and Tear

The demands of the global market cause medium and small-scale businesses to improve their operations. This means that they have to be more efficient in all aspects and areas of their businesses. They have to be aggressive in terms of their marketing techniques and promotional systems. In terms of their management style, they also have to be in tune with the times in order to survive the cut-throat competition.

If you are in the dairy industry, for instance, you really have to lower the production costs to survive the onslaught of fluctuations in the global economy. In the dairy production business, perhaps one of the most sought after product is milk. Despite the proliferation of milk products sold in tetra packs or other compact yet non-biodegradable containers, a significant portion of the market crave for milk in traditional milk bottles. If you are focusing on products like these, then acquiring the best plastic milk crates is what you need.

The best plastic milk crates guarantee that your bottles will be kept safe. The best plastic milk crates are designed to protect your wares in all conditions. It is a given that your products have to endure the rigors of transportation. With an excellent plastic milk crates, your milk bottles will be intact no matter how far or how rough the trip is. These plastic milk crates are made from the best plastic materials that have passed the international standards in terms of quality. Usually, a combination of nylon and fiber glass materials are used so your plastic milk crates can withstand wear and tear.

Transporting your wares from one place to another can result to exposure to various elements. This may cause your milk bottles to get damaged. With high quality milk crates, you can relax because your products are well protected. Due to a typical plastic milk crates design, every bottle inside it is safe from breakage due to shock and bumps in the road. Compared to carton boxes, plastic milk crates are very durable and can offer the best protection that no other type of crates can offer.

The best plastic milk crates are designed by seasoned engineers who have extensive experience in designing milk crates that are both durable and shock-proof. Through precision engineering, these bottles are built to withstand pressure and any type of abuse on the road. Perhaps, no other type of crate can equal the quality of the best plastic milk crates.

Aside from its unsurpassed quality, you can also find the best and affordable plastic milk crates in the market today. As a matter of fact, you can order high quality plastic milk crates online in bulk. Some sites even offer discounts depending on the number of plastic milk crates that you will order. They even offer free delivery services so you will not think of anything but how to improve your business more. For more information regarding the best plastic milk crates available in the market today, you can check for information online.

Find the best plastic milk crates at http://www.plasticmilkcrateshop.com which reviews and lists plastic milk crates.

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Flexible packaging materials and their applications

Flexible packaging materials and their applications

Flexible packaging materials come in different forms and they are used extensively in almost all industry sectors today in packaging. They help in preventing all kinds of problems that are common in the packaging industry like oxidation, and other infections.

Flexible packaging material varieties:

With their huge demand across the world, there are a wide variety of flexible packaging materials available in the market today. Among the various varieties are laminated pouches, jumbo bags, packaging bags, zipper pouches (both in plastic and other silver coated materials), plastic zipper pouches, moisture barrier bags, standup zipper pouches and printed rolls. There are also child resistant laminated packages and military-spec flexible packaging materials available these days. Apart from these you can also get custom made products that are tailor made to suit your requirements and specifications.

Flexible packaging materials in different sectors:

Most of the flexible packaging materials used today are greaseproof, waterproof and vapor-proof. For these qualities, they are used in various industry sectors like food industry, pharmaceuticals industry, tea industry, spice industry, distempers colors industry, agro processing industry, confectionery industry, dairy industry and detergent industry. The medical industry also uses flexible packaging materials as they are safe for use even in such sensitive areas. These are apt for this sector as they can resists tears and punctures but opens easily, which is just right for gas sterilization.

Get flexible packaging materials online:

Smart shoppers opt for orderingflexible packaging materials online. The advantages of doing so are many. The first is that you can order them from the comforts of your home. Most of the well known manufacturers in the packaging industry have great shipping options and can get your order delivered right at your doorstep at your specified time. This option also works great if you are planning to order in bulk and as per your specifications. However, before ordering flexible packaging materials online always see that the manufacturer or distributor uphold the highest standards in packaging

Flexible packaging materials are also popular for being cost efficiency. And indeed they are better than box materials as they provide an ideal surface for attractive colors.

James Addams is expert in flexible packaging materials , static shielding bag, silica gel packets and custom molded products

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    Gillian Wight on Dairy Packaging

    Gillian Wight on Dairy Packaging

    Gillian Wight on dairy packaging

    As consumers lead busier lives and are ‘on the move’ more and more, the dairy industry has developed new products that tap into this change of lifestyle. A key part of that change has come from packaging companies.


    Sun Branding Solutions Packaging Development Consultant Gillian Wight sets the scene.


    The 21st century consumer is more demanding than ever before. As society has evolved so too have preferences, and products must now tick a larger number of boxes to meet expectations. In the dairy industry the challenge for manufacturers is to create on the go products that satisfy the need for health, convenience and the environment in one fell swoop.


    Health and well-being have been at the top of the consumer agenda for a number of years. Phrases such as ‘you are what you eat’ are being taken seriously and the public is turning its back on foods that are considered to be unhealthy. This is great news for the dairy sector and has resulted in an upsurge of products promising to improve health and wellbeing.


    Convenience is another key factor in the consumer purchase decision. Nowadays, purchases must support lifestyles and these new active trends have given rise to on the go consumption and an emergence of packaging shapes and styles that are easier for consumers to handle. Dairy products that meet the need for on the go convenience, such as Actimel, have been around for some time.


    One-a-day shot formats took the dairy industry by storm a number of years ago and have been popular ever since. However, subsequent product and packaging innovations have been few and far between and this is an area that offers a wealth of opportunity for dairy manufacturers.


    In the children’s market, however, there has been interesting progress. Both Yoplait and Nestlé have jumped on this convenience bandwagon with their Frubes and Squashums respectively. Frubes – fromage frais in a tube – are ideal convenience products for children. The unique, fun packaging format grabs children’s attention and keeps them entertained. On the more practical side, they are easy to handle, are mess free and by the nature of their consumption, remove the need to use a spoon as they can be ‘sucked’.


    But it isn’t just consumer convenience that counts. Ease and profitability for the retailer are also important. Shelf space is just one area where dairy manufacturers can increase their product’s appeal. Historically, products used to be circular but more recently, the trend is for square shaped containers that make the best use of space, enable increased product availability and ultimately facilitate an upturn in sales.


    In recent years, consumers are placing more importance on goods that help rather than harm the world. By using responsible packaging, companies can really enhance their products’ environmental claims and a wealth of untapped opportunity exists in this area for dairy manufacturers to explore.


    Expert opinions

    Experts from leading packaging companies share their views about this particular sector, beginning with recent trends and developments.


    Tetra Pak Category Management Director Susan Frame says we are seeing the emergence of a new ‘golden triangle’ in consumer demands, built around health, pleasure and convenience and these global trends in consumer preferences are shaping product development.


    “According to research in 30 countries, health and fitness is a top consumer value in almost all countries. Product development will increasingly leverage this opportunity. New health positioned concepts will accelerate demands on packaging attributes such as appearance, protection of fragile ingredients and the need for new features such as portion control.”


    The growth of on the go eating and drinking was highlighted in a 2006 report that found that 27% of respondents sip a drink while walking or driving, and the figure is far higher in individual countries; in the US, 58% of people do this. Mobile eating and drinking puts demands on availability, visibility and appeal, since buying on impulse is more and more frequent. “Extreme convenience will be the name of the game,” claims Frame.


    “Key consumer trends such as the demand for healthy added value products, the rise in concern over childhood obesity, the move towards smaller and single households and the erosion of traditional mealtimes due to busy lifestyles has lead to the demand for on the go dairy beverages in smaller portion pack sizes from 25cl to 50cl,” says Elopak Group Senior Manager Marketing Communications Werner Basler.


    “We see the emerging and development of new moments of consumption,” he remarks. “Consumers are consuming while travelling, at work and during social and sporting activities, giving rise to new distribution networks for portion sized products including

    vending machines, forecourts and leisure outlets.”


    Changing habits

    At SIG Combibloc, Product Manager for the combibloc and combifit ranges Luc Viardot also comments on the global change in eating habits: “The number of people eating the traditional three meals a day is constantly dwindling. Eating habits are more and more dictated by the individual’s daily routine. For many people ‘snacking’ has become a way of life. Meals are becoming more liquid – soups are making a comeback, and even a breakfast meal is now a breakfast drink rather than toast or a bun.


    “As consumers become more mobile, the food industry is keeping pace. New product concepts are bringing fresh impetus to the international food industry catering for consumers’ expectations that food and drinks should be available at any time and able to be conveniently consumed anywhere. Appropriate packaging plays a significant role in this,” says Viardot.


    A glance at the shelves in any supermarket shows what international market research studies also confirm: more and more foods in single serve packages are hitting the market.


    “We reckon that by 2010 worldwide more than 30% of all aseptic carton packs will be small size packages up to 33cl. Compare this with the situation in 2002, when single serve carton packs made up a scant 20% of the total,” predicts Viardot.


    “We are seeing an increasing number of consumers willing to experiment and to discover new product benefits, which is also driving innovation in the industry,” says Frame from Tetra Pak. “This is translating into rising demand by consumers for a variety of package shapes and sizes and increasing functionality. But it must be balanced with the demand by our customers for increasingly cost effective, flexible solutions with higher performance. This means we will see further changes in aseptic packaging technology and the products we develop.”


    So what is the industry looking for in the on the go sector?

    Susan Frame: “The industry is looking for the highest performance levels from hygienic and aseptic technologies to ensure the most demanding standards of food safety and quality are achieved.


    “This is even more challenging in flexible or high speed applications and here low acid dairy applications are at the leading edge of technology performance compared to high acid categories such as juices, nectars and still drinks.


    “Pressure to improve performance levels come from all sides of the value chain – from consumers, from competition in the dairy industry, from retailers and from legislators,” she points out.


    Meanwhile Viardot warns: “In saturated markets standard products will just not make the grade. Competitive pressure in the dairy industry is growing and with it the need to develop fresh, innovative ideas that allow food manufacturers to differentiate their products from those of the competition, while at the same time using more cost effective methods of production. These ‘multi sport disciplines’ are the main drivers for decision making in the beverage industry, and they demand a real all rounder – with regard to products, processing technology and packaging.”


    Any food manufacturer who wants to do more than just get by on the international market needs solutions that meet the demands of consumers and retailers, while simultaneously increasing profit margins.


    “Food manufacturers find themselves in a difficult position, because in order to be successful they are expected to lower costs and at the same time offer products with added value. Product developments that do not add up to profits are no innovation at all,” claims SIG’s Viardot.


    Ticking all the boxes

    Meanwhile, Basler from Elopak observes: “Consumers demand specific functional, emotional and environmental benefits from portion packs – easier to hold, drink from, open and re-close with no leaks and easy to dispose of and recycle. Our customers are looking for a portion packaging solution that ticks all these convenience boxes but which brings product differentiation and on-shelf visibility.”


    “Many customers across all beverage sectors have seen great success with the Diamond Pure-Pak Curve and the Mini Diamond carton. The Curve has been seen by many consumers as providing an easy grip for grab and go. For older consumers and kids these benefits have proved very important, but also the unique shape of the cartons has provided the marketing tool for the right product or brand image.”


    As childhood obesity has doubled worldwide in the last 20 years, this ‘epidemic’ has fuelled campaigns and crusades over healthy eating for kids. School milk has been a central focus with many countries seeing many changes including the banning of sugar based drinks in favour of milk, juice and water. For Elopak customer Reids in Canada, the Mini Diamond Curve cartons in both 25cl and 50cl sizes was the perfect portion pack to capture the right image for their school beverages as ‘cool’ products designed to fit with kids’ busy on the go lifestyles.


    At the other end of the age range, the over 55s or seniors market continues to grow as a key beverage market. Here the portion pack is seen to have an important role to play.


    “As seniors have very specific health requirements and as more seniors find their appetite wanes with age, the industry can assist by providing products with recommended portions on one serving. As European pioneers in this market, Austria’s Alpenmilch Salzburg found the 33cl Mini Diamond Curve the ideal solution for its Tut Gut ‘Does Good’ product range designed to meet the needs of the ‘fifty plus’ generation.”


    The creamy drink made from buttermilk and yogurt, contains Lecithin which helps to improve memory and concentration – key health concerns of older people.


    “To make it easy for consumers to obtain a daily dose of this nutrient – together with the health benefits of milk – the customer looked for a portion pack that provided a simple, easy to use pack, that provided on shelf differentiation and is recyclable in Austria.”


    “Consumer surveys confirm the trend towards greater public awareness of health and diet issues,” says Viardot, “and this is opening the way for foods with added value to have a stronger market appeal. Food manufacturers see this as an opportunity and a response to the question of what products they can use to create an added value product to justify charging a higher price and increase their profit margins. This means that investments in added value products must also be economically profitable.”


    Other considerations

    Products with unusual textures, such as velvety smoothies, provide an opportunity to combine new drinking and taste experiences with healthy ingredients such as fruit. In China, for instance, UHT milk containing pieces of real fruit in aseptic carton packs are proving a hit with consumers. Here too, Mengniu is setting the trend working together with SIG Combibloc to develop the new product concept.


    SIG Combibloc Market Segment Manager Liquid Dairy Diana Bechtold says: “We are convinced that this new product concept will bring fresh impetus to the international UHT dairy market.” And in fact UHT milk containing rice and wheat grains has now also been launched in single serve carton packs in China.


    Frame says: “In many markets cost is a major consideration. In emerging markets in particular, we’ve seen a trend towards smaller volume packages such as the 12.5cl and 20cl sizes that the Tetra Wedge Aseptic can offer. This meets consumer demand for key price points and at the same time, accommodates shops with limited shelf space.


    “In addition, some segments of the market, particularly younger consumers, like to express their personality through what they drink. For this group of consumers, funky, modern, and trendy packaging is a must. The attractive, eye catching forms of the Tetra Wedge Aseptic and Tetra Prisma Aseptic are perfect for this group. Tetra Top packaging solutions are also interesting because producers can combine different bottom formats, volumes, tops, carton materials, print qualities and cap colours to create a unique package that appeals to a certain market segment.”


    “As well as design and functionality, environmental concerns are playing a more significant role than ever in the packaging strategy,” observes Frame. “With both dairy producers’ customers and the end consumer becoming more aware of green issues, producers need to more carefully consider the environmental profile of their products. The less plastic, the better!”


    SIG confirms that environmental issues also impact on the go, as they do in all other dairy sectors and points to a recent study by the Nielsen Company (Global Food Packaging Survey) that confirms that half of all consumers already choose environmentally friendly packaging over convenience and want food manufacturers and retailers to react to that demand. Deliberately offering and consciously choosing ecologically friendly packaging solutions is a start.


    Future outlook

    Looking to the future, Tetra Pak recently announced the Tetra Top packaging solution for high acid ambient distribution (HAAD). Available in a variety of shapes and sizes from 20cl, this packaging solution presents another strong option for on the go packaging. Tetra Pak plans to develop this range for dairy drinks too because the original Tetra Top range is doing particularly well for white milk, yogurt drinks and other liquid dairy products.


    “The key factor in deciding on the development of new technologies and innovation is their cost effectiveness, performance and market impact,” says Frame. “Developing products that will help our customers be competitive and provide consumers with safe, new, functional packages that meet their changing needs is what drives innovation at

    Tetra Pak.”

    Markting Officer at SunBranding Solution.

    Packaging specialists offering a full service from concept design to shelf

    Article from articlesbase.com

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