Tetra Pak commits to renewable LDPE for cartons in Brazil






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Posted by Rick Lingle, Technical Editor — Packaging Digest, 6/26/2013 2:50:21 PM





In a first for the carton packaging industry, Tetra Pak announced on June 26 that it plans to sign an agreement with Braskem, the largest thermoplastic resins producer in the Americas, for the supply of low-density polyethylene (LDPE) made from sugar cane to its packaging material factories in Brazil.

 

TetraPak LogoThis breakthrough initiative, which will be limited in scope to Brazil only for the duration of the trial, is scheduled to start during the first quarter of 2014. According to the plan, Tetra Pak will use bio-based LDPE as a component of its packages produced in Brazil. The planned move to bio-based LDPE means that 100 percent of Tetra Pak packages produced in Brazil, about 13 billion, will have up to 82 percent packaging material from renewable sources.

 

“The new agreement to be signed with Braskem demonstrates our commitment to bring environmental innovations to our customers and is a further step in our journey to develop fully renewable packages,” says Tetra Pak president and chief executive officer Dennis Jönsson.

 

Braskem will use ethanol derived from sugar cane to produce ethylene, which is then converted into LDPE. The LDPE made from renewable sugar cane has the same technical properties as LDPE made from fossil sources, and the environmental benefits of being from a renewable source. Braskem biopolymers are known under the trademark “I´m green”.

“The new bio-based I´m green LDPE is as inert, resistant and recyclable as the polyethylene made from fossil sources but, contributes to the reduction of greenhouse gas emissions by absorbing carbon dioxide from the atmosphere during the sugar cane growth process,” says Braskem president Carlos Fadigas. “The expansion of the green products line reinforces our commitment to adding value through sustainable development for the value chain.”

 

Since 2008, the Brazilian paperboard chain of custody is certified by the Forest Stewardship Council (FSCT), which means that all the paper used in the production of Tetra Pak packages comes from forests managed in accordance with responsible forestry management principles.

 

Tetra Pak was the first liquid food packaging supplier to use bio-based plastic in its packaging, launching Tetra Brik Aseptic packages with StreamCapT 1000 produced with bio-based high density polyethylene (HDPE) supplied by Braskem in 2011. Earlier this month the company announced global availability of a bio-based version of LightCapT 30, which uses HDPE made from sugar cane.

 

ABOUT BRASKEM
Braskem is the largest thermoplastic resins producer in the Americas. With 36 industrial plants spread in Brazil, the United States and Germany, the company produces over 16 million tons of thermoplastic resins and other petrochemical products annually. As the largest biopolymer producer in the world, Braskem has capacity to produce 200 thousand tons/year of polyethylene from sugar cane ethanol. Find more information at www.braskem.com.br

 

ABOUT THE FOREST STEWARDSHIP COUNCIL
The Forest Stewardship Council (FSC) is an independent, non-governmental, not for profit organization established to promote the responsible management of the world’s forests. FSC is a unique forum where stakeholders from around the world meet and, through strong multi-stakeholder processes, define essential social and environmental criteria for forest management. These fundamental principles are realized in forests worldwide through FSC certification. Find more information at www.fsc.org

Source: Tetra Pak

 

 

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Unilever reduces waste by one million household bins






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Posted by Rick Lingle, Technical Editor — Packaging Digest, 2/13/2013 3:47:52 PM





 

Unilever Knorr 322Unilever reported that more than 50 percent of all its factories have achieved the goal of sending no waste to landfill in 2012.

 

This goal was achieved while the company reported annual sales of €51 billion – up from €40 billion when Unilever set out its new vision of doubling the size of its business while reducing its environmental impact and increasing its positive social impact. Unilever has already reached the milestone of 100% of sites sending zero waste to landfill in 18 countries. This achievement is equivalent to removing more than one million household bins of waste every year.

 

Over 130 Unilever factories across the world, from Costa Rica to Japan, send no non-hazardous waste to landfill, up from 74 at start of the year. Key driver for this achievement is the elimination of waste in the factories. Additionally, waste is reduced, reused, recycled and recovered. Under its Sustainable Living Plan, Unilever announced that by 2020, total waste sent for disposal will be at or below 2008 levels – despite producing significantly higher volumes. Today, Unilever is stretching the original target even further by bringing the 2020 commitment 5 years forward. A total of 252 factories across the world will not send any non-hazardous waste to landfill by end of 2015.

 

“This is a significant achievement for Unilever as we make progress towards reaching our ambitious sustainability goals,” says Tony Dunnage, Unilever eco-efficiency manager. “It’s a great example of how we are putting our sustainability strategy into action – by decoupling the growth of our business from its environmental impact. Today’s landmark demonstrates how our factories are more environmentally responsible, which is helping us to save money to invest in our business. Having over 130 sites not sending waste to landfill equates to a cost saving of almost €70 million, all achieved without the need for capital expenditure.”

 

Unilever is implementing best practices from all over the world, actively using the global supply chain network, to create more environmentally responsible factories. By using the “design once and deploy everywhere” philosophy, the company is driving a sustainable model that is good for the environment and saves costs. Every new factory will produce 50% less waste than 5 years ago and will not send any non-hazardous waste to landfill by design.

 

Where reduction of waste is not sufficient it will reuse, recover or recycle waste to reach zero-waste to landfill. For example, in Russia Unilever collects a few tons of perforated outer-tea bags annually and this is sold in pet shops as animal bedding, used for wallpaper, etc. In Hefei (China) Unilever reduced plastics to wrap boxes on pallets by replacing it with reusable elastic fabrics.

 

Source: Unilever

 

 

 







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Business Brands

Business Brands

Brand assets and touch points are like words in a sentence. By themselves they might have their own independent meaning, but when combined they add up to convey a larger meaning and message or voice. Everything a brand says or does has an impact on a brand’s voice.

Historically brands and the business they represent were viewed by the general public simply as a business, with basic economic and strategic issues to deal with. However, right now we are witnessing a shift in the way consumers think about brands. Consumers are now seeing brands more as living, breathing entities with personalities and voices all their own. As a result, brands are being asked to act more like good citizens and have an overall net positive impact on the world or at the very least to limit their negative impact.

It wasn’t that long ago that the majority of consumers had no clue about a product’s life cycle. They didn’t know or care where their food came from. They had no idea what a brand’s policy on energy was or if it was “green.” Consumers didn’t think about human rights issues in the factories of the developing world.

Fast forward a decade or two. Thanks to the Internet and its 24/7 fact-sharing availability, consumers are much more informed about all facets of the way brands do business—and they have learned to care. As for brands, it’s not just about earning a merit badge and sleeping well at night. Being responsible and working in a sustainable manner is seen as an aid to business growth and attracting top talent.

Managed brand assets such as ads, packaging, websites, etc. communicate your message to the consumer. As such, they need to help reinforce a brand’s citizenship initiatives. When the consumer knows more about the good work your brand is doing in the world, brands improve the chance that consumers will select your brand over a competitor. But they need to hear it in your voice.

Design Forum addressed retail’s growing complexity as the first company to integrate analytics-based brand strategy into its business model.

Article from articlesbase.com

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Quality Bottle Closures for Homes and Hotels

Quality Bottle Closures for Homes and Hotels

Caps of various sizes and of any make have been in the market since a very long time. Local manufacturers have tripled in number over the last few years. Through the number of factories have increased by leaps and bounds, <a rel=”nofollow” onclick=”javascript:_gaq.push([‘_trackPageview’, ‘/outgoing/article_exit_link’]);” href=”http://www.classiccaps.com”>quality bottle closures</a> are becoming very difficult to procure nowadays. The high cost of manufacturing good caps to meet the demand of the market now poses a big problem. However, in lieu of all this, several methods of production to create different grades of materials to make caps are now prevalent in the market. Plastic bottle cap closures come in a variety of style and colors. These caps come packed in small kits or in bulk packs, if bought from wholesale dealers. Each cap comes with a manufacturing code to signify the production line and the make for the company to keep track of its product inventory. The plastic caps are generally in four major categories: smooth, brush, and dome. The more advanced small plastic bottle closures have additional features like child resistant, tamper proof, tamper evident, etc. Phenolic lined caps tend to be hardier and last longer.


Wine bottle closures are also extremely popular in the market. Their entry is very recent and a lot of studies have gone into their relative effectiveness because preserving wine is very important due to its cost and also to retain its flavor and taste over a longer period of time. Screw caps were in vogue for a very long time in the market till these entered the consumer domain. Cork closures have a very long tradition and their usage on wine bottles now signifies that these wines are inferior and not of an acceptable quality. Generally, there are two main materials that are used to manufacture wine bottle closures. They are made either of metal or cork. Good quality natural cork is high to come by these days. Moreover, cork tens to affect the taste and quality of wine by making it dull and unfit to drink, better defines as the ‘cork taint’ by manufacturers. To address this problem, an alternative of synthetic cork was also considered. But, this kind of cork tends to leave a ‘plastic taint’ that many consumers might find extremely difficult to deal with and find it extremely unsatisfactory.  Keeping all the above factors in mind, we have now seen another solution to the above problem and that is the experimental use of metal in closures. Metal caps can be produced easily in bulk. They are extremely efficient in sealing the wine and keeping it safe for extended periods of time. Most wines are not bought in bulk because most collectors of wine are experienced connoisseurs and each and every bottle added to their shelves are extremely expensive and are a matter of utmost pride to their owners.

Diane Houston has his own packaging industry and is a Quality bottle closures. He writes regularly about the bottle caps and packaging industry.

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Make Effective Impression With Quality Product Packaging

Make Effective Impression With Quality Product Packaging

 

Packaging is essential for storage, sale and shipping supplies. The demand of packaging increases with increase in industries. In contemporary world, packaging has become a complete science that study all features of product to be packaged such as air, moisture, sensitivity of light, chemical reaction, degree of fragility and many more. It also tries to search the solution to increase protection and decrease cost. The role of packaging goods has changed with the time. There are numerous types of packaging that includes industrial packaging, hazardous material packaging, transport packaging, etc. Packaging helps to protect your products from damages during transportation. Today, packaging is expression at its finest, shapes, colors, etc.

Packaging mainly used in telecom, automobiles, ware houses, factories or any other industry. There are lots of packaging companies that offer reliable packaging services as per the needs of customer. They offer lightweight, collapsible and customizable packaging services for all sorts of products. Packaging is the requirement of every business to export their products from one place to another.

There are lots of benefits of packaging:

1) Save products from damages

2) Suitable for almost every type of products

3) Increase protection and decrease cost

4) For long duration

5) Solution for sending products at longer distance

There are lots of companies specialize in providing packaging services that are source by manufacturer’s to deliver their products in well condition to their customer. The usage and existence of highly sophisticated packaging equipments for diverse products has made better quality products that reach retail shelves. Large number of manufacturer’s finds this packaging system more cost effective for their products. Therefore, they are opting for packaging system offered by specialist to give their products a final packaged look. They are specialized in areas such as package design, contract packaging, assembly, package testing, logistics and specialty packaging.

If your products require packaging, you should consult packaging company. With the advancement in technology, you can find lots of packaging service providers on the Internet. You will find all packaging information on their websites. Search engines are the finest medium to find them. Lots of packaging companies are available on the search engines.

Nefab is one of the leading packaging service providers that offer reliable and effective services as per your needs. All the necessary packaging information are available on their website.

Avinash smith

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