Kodak Expands Gold Reseller Network, Delivers Comprehensive Customer Service and Support

Graphic communications customers today need immediate access to products, service, and expertise. Kodak is expanding its Gold Reseller Network to more effectively meet those needs. The Gold Reseller Network is composed of highly trained and experienced channel partners who are committed to and aligned with Kodak’s vision for the graphics business. Gold Resellers will carry Kodak’s full portfolio of solutions and services for prepress and packaging customers in regions all across the United States and Canada.

“Our commitment to providing world-class solutions and meeting the individual needs of our customers is what drives us every day,” said John O’Grady, Kodak’s managing director, U.S. and Canada region, and vice president, Eastman Kodak Company. “The introduction of this new distribution network will give our customers access to the solutions they need from trusted, proven suppliers who understand their businesses and the nuances of the graphic communications market. We are designing this network to give us maximum coverage while complementing the existing Kodak infrastructure.”

Kodak’s Gold Reseller Network includes: Advantage Litho Supply; G.E. Richards Graphic Supply; Great Western Ink; Mueller Graphic Supply; The Oldham Group; S+A Scharfstein (SAS) Graphic Supply; Spicers Canada; and Spicers Paper, Inc.

The newest member of the Gold Reseller Network is Great Western Ink, based in Portland, Ore. With offices in Oregon, Washington, and California, Great Western Ink has been providing ink solutions and printing supplies to clients since 1925. “Being named a Gold Reseller by Kodak is an important step for us and will improve the service we offer our clients,” noted Keith Voigt, president, Great Western Ink. “KODAK Solutions play a key role in our extensive portfolio, and we know that our clients will benefit from this new, extended relationship. Together, Great Western Ink and Kodak will help professionals in the graphic arts market grow and succeed.”

Gold Resellers help ensure that Kodak maintains more localized inventory, local distribution, enhanced sales coverage, and improved access for customers. Gold Resellers also develop important relationships with clients and are able to work with them to provide expanded services, such as financing and credit.

Earlier this year, Kodak also named Spicers Canada Limited as a Gold Reseller for commercial imaging solutions across Canada. The company expanded its product portfolio and reaffirmed its commitment to providing clients with cutting-edge solutions and expertise.

“Kodak has developed a solid roadmap that will allow us and our distribution partners to continue to be the best business partners and solution providers for our customers, helping them achieve their long-term business goals,” added Kodak’s O’Grady.

About Commercial Imaging
Kodak’s Commercial Imaging business is driving innovation and change for customers in commercial, packaging and functional printing, and enterprise services markets. Kodak’s intelligent technologies and solutions provide customers greater competitive advantage and return on investment.

Kodak is a trademark of Eastman Kodak Company.) 2013

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Arrowhead video celebrates beauty of bottled water recycling






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Posted by Lisa McTigue Pierce, Executive Editor — Packaging Digest, 2/20/2013 1:23:15 PM





Arrowhead logoArrowhead Brand 100% Mountain Spring Water—the brand that introduced its new 0.5L ReBorn bottle made with 50 percent recycled plastic (rPET) and launched its “Recycling is a Beautiful Thing” campaign in November 2012—is taking another step toward educating consumers about the value of recycling with the unveiling of an innovative, new stop-motion video. The video supports the brand’s commitment to getting consumers excited about recycling and increasing recycling rates by featuring visuals that were created out of recycled materials. 

Produced by Bent Image Lab based in Portland, Ore., the one-minute video tells the story of the endless possibilities that can come from recycling. The video informs consumers that most recyclable plastic bottles actually end up in the trash—in California alone, more than 2.8 billion plastic bottles ended up in landfills in 2011[1]—but stresses that the more we recycle today, the more materials that can be reused tomorrow. The animatic eventually portrays a picture of a 3-D landscape, nature’s masterpiece, followed by an Arrowhead label from which the 0.5L ReBorn bottle emerges. 

The video was created to emphasize the message behind the brand’s “Recycling is a Beautiful Thing” campaign, which was launched in November 2012. “We’re excited to demonstrate that recycled materials have significant second life utility,” says Gigi Leporati, brand manager, Arrowhead 100% Mountain Spring Water. “If you look closely at the imagery in the video, you’ll see it translates some recyclable materials found in landfills into an artistic and environmentally thoughtful statement. Through this video, we hope to motivate consumers to recycle more and think about recycling in a new way.”

 

The interactive campaign is hosted on a dedicated tab on the Arrowhead brand Facebook page. In addition to the video, the page also highlights informative statistics about recycling and showcases still life and found object art pieces crafted from recycled materials. 

The 0.5L ReBorn bottle launch was celebrated in the San Francisco area with a volunteer recycling and beautification event in partnership with Keep California Beautiful (KCB) on America Recycles Day. To further assist local recycling efforts in San Francisco, Arrowhead unveiled four innovative solar-powered BigBelly waste and recycling stations at the event, which the brand is sponsoring for one year. 

To learn more about the Arrowhead ReBorn bottle and experience the beauty of recycling, please visit the brand on Facebook where you can also watch the new video and share it with your friends. To read more about NestleWaters North America’s commitment to sustainability, please visit www.nestle-watersna.com.

[1] CalRecycle. Calendar Year 2011 Report of Beverage Container Sales, Returns, Redemption and Recycling Rates. www.calrecycle.ca.gov/Publications/Documents/BevContainer%5C2012013.pdf.

 

Source: Nestle Waters North America

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